With King, the London-based game maker behind the incredibly successful Candy Crush Saga, expected to price its initial public offering tonight, we’ve been given an ideal opportunity to look back at the sizzling growth of the digital and mobile gaming space. In short, it’s gobsmacking.
Native apps command about 86 percent of U.S. consumers’ mobile time, or about six times more than the mobile web does, according to a mobile analytics report by Flurry. Flurry said that the time spent by the average U.S.
Everyone knows about the big names: Angry Birds, Candy Crush, Facebook, Twitter, Uber, Instagram. Countless others have transformed mobile apps from a millennial phenomenon into something even old ladies use with their bridge club.
Nielsen put out its latest figures on the state of the advertising market across old and new media platforms this morning. One big takeaway is that Internet advertising continues to be the fastest-growing medium, but it remains a small player.
For most of its time as an IT industry buzzword, big data has been focused on numbers and letters. Sales numbers, medical results, weather, sensor readings, tweets, news articles — all very different, but also all relatively low-hanging fruit.